BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

GERBER LAUNCHES FASTBALL: AN INTUITIVE, USA-MADE FLIPPER FOR THE EDC USER

GERBER LAUNCHES FASTBALL: AN INTUITIVE, USA-MADE FLIPPER FOR THE EDC USER

PORTLAND, OREGON (January 22, 2018) – GERBER, an industry-leading manufacturer of knives and multi-tools, announced today the introduction of the brand-new Fastball: an American-made, elevated folding knife that partners precision engineering and polished aesthetics. This new offering will solidify Gerber’s positioning in the growing EDC [everyday carry] landscape, as well as reinforce its dedication to American craftsmanship at a premium-within-reach price point. The Fastball will be available February 13, 2019 with an MSRP of $110 [Urban Grey, Flat Sage] and $115 [Black].

Gerber Fastball

“The Fastball is the perfect EDC knife – aesthetically compelling, functionally flawless, and boasting top-notch materials. A focus on the details, pocket friendliness, and the seamless light switching deployment were front-of-mind throughout the entire development process,” says Karrson Koivisto, Gerber Product Manager. “The outcome is a knife that operates like, and possesses the materials and craftsmanship of, a $200 knife at a much more accessible price point. The Fastball is a must-have for the gear junkie with high expectations and a discerning eye.”

Gerber Fastball

The Fastball is an American-made EDC knife that lives in the place where precision and polish meet. The trend forward yet practical design has an intuitive finger flipper opening, a utilitarian wharncliffe blade, and an aircraft-grade aluminum handle that comes in 3 distinct colors. Equipped w/ B.O.S.S. Tech™, the Fastball lives up to its name offering quick deployment that smoothly activates with “light switch” operation. A 3-position pocket clip and lanyard hole offer multiple ways to securely transport the knife.

Pictured: Flat Sage, Urban Grey, and Black/Black Oxide

About Gerber: Gerber is a leading global supplier of activity specific knives, multi-tools and problem-solving gear. Built on the pillars of craftsmanship, innovation, and an unrelenting commitment to quality and service to others, the trusted brand features a diverse portfolio of equipment for recreational and professional end users. For more information please visit www.gerbergear.com.

GERBER LAUNCHES CENTER-DRIVE PLUS: NEW MULTI-TOOL  IS UPGRADED W/ PREMIUM MATERIALS & FEATURES

GERBER LAUNCHES CENTER-DRIVE PLUS: NEW MULTI-TOOL IS UPGRADED W/ PREMIUM MATERIALS & FEATURES

GERBER GEAR SUPPORTS TEAM RUBICON FOR NATIONAL  PREPAREDNESS MONTH W/ WEBSITE DONATIONS

GERBER GEAR SUPPORTS TEAM RUBICON FOR NATIONAL PREPAREDNESS MONTH W/ WEBSITE DONATIONS