BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Grundéns Launches Deck-Boss Boot

Grundéns Launches Deck-Boss Boot

POULSBO, Wash. (Nov. 17, 2016) – Grundéns, producer of the world’s leading foul weather gear since 1911, today introduced a new fishing boot, the Grundéns Deck-Boss Boot. Designed specifically for fishermen, and proudly built in the Pacific Northwest, the Deck Boss Boot provides superior durability, comfort and traction on wet surfaces and uses injection molded construction, patent pending insole technology, and patented Herkules Grip technology.

Available at retail in April 2017, whole sizes 6-14, MSRP $129.

“For years, people have been asking Grundéns to make boots,” said Mike Jackson, Grundéns President. “We think that we’ve built the best boot possible, through our years of experience listening to what fishermen need and extensive field testing. The Deck Boss Boot shows our commitment to innovation, quality and American manufacturing.”

Built By Fishermen, For Fishermen:

The Deck-Boss 15-inch Boot is engineered to be tough and durable with a rigid toe cap and an injection molded upper that eliminates de-lamination and cracking. Patented “Herkules Grip” synthetic rubber technology also provides superior traction on wet surfaces. The flexible upper folds down when the full 15-inch height is not needed and a 1-inch groove holds a durable silicone band that keeps pants out of the muck and legs dry.

Functional Comfort:

The boot’s interior is a comfortable and functional patent-pending proprietary insole. Engineered to mimic the bilge space in a boat, the insole is comprised of two separate levels, or “decks.” The softer upper deck is perforated, allowing liquid to find its way to the bilge space and can be replaced with after-market insoles for a more customized fit. The lower deck sits on pilings that create bilge space for liquid to accumulate. There are scuppers around the perimeter of the lower deck to allow liquid to drain into the bilge space.

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About Grundéns:

Carl A. Grundén began producing traditional waterproof oilskins in 1911 for the fishermen of the North Sea in Grundsund, Sweden. Material shortages during World War I forced the company to close but in 1926 Grundéns Regnklader AB was founded, and has been producing quality gear ever since. Today, the brand operates globally from Boras, Sweden and Poulsbo, Washington. Learn more at grundens.com. 

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