BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

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Vibram to Host Disc Golf Benefit for Big City Mountaineers at Outdoor Retailer Summer Market

Vibram to Host Disc Golf Benefit for Big City Mountaineers at Outdoor Retailer Summer Market

July 14, 2016 (CONCORD, Mass.) – Vibram®, the worldwide leader in high performance soles and creator of the Vibram FiveFingers® articulated toe shoe, today announced that it is hosting Baskets for Big City Mountaineers, a disc golf tournament to help raise funds for Big City Mountaineers (BCM). 

“For more than 70 years, Vibram has been creating rubber compounds for footwear, but it’s only been a few years since Vibram Disc Golf was established,” said Victoria Katchmar, Vibram USA’s events marketing coordinator. “We are excited to unveil our new spring 2017 line of discs, the only rubber-based compression golf discs on the market, and to partner with BCM for this inaugural fundraising event, Baskets for Big City Mountaineers, which we plan to hold annually.”

Baskets for Big City Mountaineers is open to the public and will be held at 6:30 p.m. on Thursday, August 4, at 4000 Canyons Resort Dr., at Park City Mountain Resort. The entry fee for teams of four is $100, and all proceeds will benefit BCM. Vibram discs, gear, swag, prizes and dinner and drinks will be provided.

“We are very reliant on the support of our partners,” said Bryan Martin, executive director of BCM. “It is partnerships like those with Vibram that have helped BCM provide more than 36,000 nights under the stars for kids who would not have otherwise had those opportunities.”

BCM programs benefit more than 1,000 underserved youth annually by providing resources to camp, hike, paddle and generally get kids outside. Since 1990, BCM has orchestrated over 700 week-long expeditions, 75 overnight camps and recruited over 5,000 adult volunteers who create lasting change in the lives of thousands of kids across the nation. BCM is currently serving youth in Boston, Seattle, Minneapolis, Denver, San Fransisco, Portland and Miami. 

To register a team for the Baskets for Big City Mountaineers, please email  Jeff.Laney@vibram.com or visitwww.bigcitymountaineers.org/basketsforbcm

About Vibram:

Vibram is recognized worldwide as the leader in high performance soles for outdoor, recreational, work and fashion footwear and is relied on by the world’s greatest climbers and athletes. Vibram soles have gone on to conquer Mt. Everest, K2 and a host of the world’s tallest peaks. Today, the company works with premium brands including Merrrell, Danner, La Sportiva, Lowa, Red Wing, Sperry, Scarpa, The North Face, and many more. Vibram’s Five Finger shoe line is on the cutting-edge of the minimalist footwear trend. Please visit us at www.vibram.com or follow us and our innovative products and services on Facebook, Twitter, Instagram & Pinterest.

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