BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Klean Kanteen Partners with New Distributor in South Korea

CHICO, Calif. (August 1, 2018) – Effective immediately, Klean Kanteen, leader in the reusable drinkware category, has signed with Shinmyung Glovix (SMG) distributor in Korea to help retain and grow one of their largest markets in Asia. Klean Kanteen joins clients such as Leatherman, Tatanka, Ledlenser, 5.11 and Zippo at the long standing and highly regarded distributor.

“We view all our distributors as an extension of the Klean family, therefore it’s important to share similar values and have effective communication with said family,” said Jennefer Traynor, International Sales Manager at Klean Kanteen. “SMG comes highly recommended by our trusted distributor network, and it’s already evident that they will be excellent global advocates for a market we’re working to expand and our common goal to reduce single-use-waste.”

Founded in 1973, SMG is a family run business that shares a similar commitment to corporate and social responsibility as Klean Kanteen. With an emphasis on quality, honesty and transparency, SMG believes in promoting brand awareness and enriching lives of consumers through the products they carry. General Manager Erick Yu and Brand Manager Micah Lee will manage the Klean Kanteen account at SMG.

For more information about Klean Kanteen visit www.kleankanteen.com

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About Klean Kanteen
A leader in BPA-free, stainless steel drinkware and food transport, Klean Kanteen is family owned and operated, with distribution in 40-plus countries worldwide. With environmental stewardship and fair labor central to the company’s philosophy, Klean Kanteen is in business for good. Since 2008, Klean has donated over $2 million in sales to environmental organizations working towards positive change through 1% for the Planet. From non-profit partnerships to grassroots events, Klean works closely with values-aligned companies and organizations to support efforts toward health, the reduction of single-use plastic, and environmental education and awareness. In 2012, Klean Kanteen proudly became a B Corporation, certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability and transparency. For more information, please visit www.kleankanteen.com.

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