BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Gerber Introduces New Compact EDC Folder: The Kettlebell

Gerber Introduces New Compact EDC Folder: The Kettlebell

PORTLAND, OREGON (June 27, 2018) – Gerber, leading the industry in knives, tools and equipment for over 75 years, announces the introduction of a new compact pocket folding knife – the Kettlebell. Built for exacting eye of the everyday carry user, the knife represents current trends in blade design and aesthetic. 

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The Kettlebell is built for work, with a robust blade in a compact folding application. The pocket folder features a 2.6-inch blade deployed by dual thumbstuds, a dual finger choil design keeps fingers away from the cutting edge while allowing the user precise control and application of cutting force. A sturdy frame lock and secure pocket clip round out the everyday carry design. Grounded in function, the distinct design of the coined aluminum handle doubles as a fashion statement in green or grey variations. 

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The new Kettlebell is available for purchase now on Gerber’s website for $27.00. 

About Gerber: Gerber is a leading global supplier of activity specific knives, multi-tools and problem-solving gear. Built on the pillars of craftsmanship, innovation, and an unrelenting commitment to quality and service to others, the trusted brand features a diverse portfolio of equipment for recreational and professional end users. For more information please visit www.gerbergear.com

Gerber Introduces New EDC Folder with Bold Cleaver Blade: The FlatIron

Gerber Introduces New EDC Folder with Bold Cleaver Blade: The FlatIron

GERBER LAUNCHES SUSPENSION-NXT AND TRUSS:  2 NEW MULTI-TOOLS BUILT OFF CLASSIC SUSPENSION

GERBER LAUNCHES SUSPENSION-NXT AND TRUSS: 2 NEW MULTI-TOOLS BUILT OFF CLASSIC SUSPENSION