BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS 

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Honey Stinger Announces Sponsorship of Pro Cycling Team, Holowesko|Citadel 

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STEAMBOAT SPRINGS, Colo. (May 16, 2018) — Honey Stinger, the leading manufacturer of honey-based nutritional products, today announced that it will partner with team Holowesko|Citadel p/b Arapahoe Resources as a nutrition sponsor. Founded by George and Rich Hincapie in 2012, Holowesko|Citadel p/b Arapahoe Resources is a UCI Professional Continental Racing Team that has quickly become known for its multiple race wins as well as its successes in mentoring cyclists.

“We are excited to add another high-caliber cycling team, Holowesko|Citadel p/b Arapahoe Resources, to our Hive program,” said Honey Stinger sponsorship coordinator, Katie Black. “Since its inception, Holowesko|Citadel has achieved many big team wins and we’re excited to support them alongside our other sponsored teams such as UnitedHealthcare, Hagens Berman Axeon, and Team Novo Nordisk.”

In addition to the team, Honey Stinger is the nutrition sponsor of the Gran Fondo Hincapie events series, which welcomes riders of every skill level for weekend riding events designed by George Hincapie in Chattanooga, Tennessee, and Greenville, South Carolina , with plans for expansion across the United States and the globe. For more information on the series, please visit https://hincapie.com/granfondo

For more information on Honey Stinger and its Hive Program, please visit https://www.honeystinger.com/athletes . For more information on team Holowesko|Citadel p/b Arapahoe Resources, including its team roster and race schedule, please visit www.hincapieracing.com.    

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 About Honey Stinger
Located in Steamboat Springs, Colorado, Honey Stinger makes convenient, nutritious and great-tasting honey-based foods including energy and snack bars, protein bars, organic energy gels, organic waffles, gluten free organic waffles, organic chews, and organic waffles and energy chews for kids. Fueling some of the country's top cyclists, runners, triathletes and teams, Honey Stinger products may be found at specialty sporting goods retailers, natural food grocers and www.honeystinger.com.

About Holowesko|Citadel p/b Arapahoe Resources
Holowesko|Citadel p/b Arapahoe Resources is a UCI Professional Continental Racing Team. Founded in 2012 by George and Rich Hincapie, the team has quickly become known for its multiple wins and successes in mentoring cyclists to the next level. Chief Sports Director Thomas Craven, as well as the Hincapie brothers, encourage a family atmosphere among the team, noting that while winning is important, even more important is having fun. Performance Director Bobby Julich and Second Director Radisa Cubric join the team for the first time in the 2018 season.

Honey Stinger’s Cracker N’ Nut Butter Snack Bars Selected for Delicious Living’s Best Bite Awards 2018 and Taste For Life’s Food Essentials Awards 2018

2018 Steamboat Stinger Registration Open

2018 Steamboat Stinger Registration Open